American Eagle's response to criticism of Sydney Sweeney's jeans ad represents a cultural shift away from corporate apologies ...

Sydney Sweeney reveals she had no idea what fame would cost her at 18, as she addressed privacy concerns feeling "guarded." ...

Trent, who serves in the U.S. Air Force, celebrated his recent promotion to staff sergeant in the 48th Munitions Squadron ...

Some fads end slowly, taking up to a generation to wane. Others are like lightning, bursting on the scene unexpectedly, ...

Sydney Sweeney can raise a glass to bumper publicity this week - but she may soon be toasting with beer rather than champagne if she signs as the new face of Bud Light.

Bud Light’s comeback plan may hinge on Sydney Sweeney, with a rumored $10M deal to revive sales after its PR nightmare.

UFC reporter Nina Marie Daniele or ‘Nina Drama’ recreated American Eagle’s raunchy ‘Sydney Sweeney has great jeans’ ad, which has had a political reaction and national headlines over it recently. UFC ...

Sydney Sweeney appeared at a film screening in Los Angeles. This was after her American Eagle denim campaign faced criticism.

Sydney Sweeney may be positioned to secure one of the most lucrative celebrity endorsements of the year, with industry speculation suggesting the actress could earn up to $10 milli ...

Sydney Sweeney reveals loss of privacy and trust as fame grows, speaking before her American Eagle ad controversy.

After Sydney Sweeney's American Eagle ad ignited an online "jeans/genes" controversy, Chiefs heiress Gracie Hunt used the moment to promote a pair of jeans she owns ...

Beyoncé has stepped into the denim spotlight once again, dazzling fans in a bold new Levi’s campaign just as Sydney ...