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American Eagle defends “Great Jeans” campaign

Salon.com on MSN · 2d

American Eagle defends “Great Jeans” campaign after backlash

On Friday, American Eagle posted a statement to Instagram defending the campaign: “This is about the jeans. Her jeans. Her story,” the company wrote, adding, “Great jeans look good on everyone.” The retailer noted that proceeds from Sweeney’s campaign will go to Crisis Text Line to help victims of domestic violence.

PennLive on MSN · 6h

‘It was never about jeans’: Fans demolish American Eagle’s defense of controversial ad

The clothing brand defended its campaign after backlash over perceived eugenics references and objectification concerns in the advertisement featuring the "Euphoria" star.

USA TODAY · 8h

American Eagle stock rises after Trump praises Sydney Sweeney ad amid backlash

Americans Eagle shares rose more than 23% on Monday, Aug. 4, after President Donald Trump praised its controversial ad starring Sydney Sweeney.

4don MSN

American Eagle’s ‘good jeans’ ads with Sydney Sweeney spark a debate on race and beauty standards

NEW YORK (AP) — U.S. fashion retailer American Eagle Outfitters wanted to make a splash with its new advertising campaign ...

1h

Clip of Sydney Sweeney’s expert shooting range run goes viral after Republican registration revealed, American Eagle ad fiasco

Sweeney expertly takes out multiple dummy targets in just a few seconds, not so much as flinching while the force of each ...

16hon MSN

Trump pits ‘HOTTEST’ Sydney Sweeney against ‘No longer hot’ Taylor Swift in anti-woke American Eagle rant

President Trump praises the Euphoria actress’s ‘fantastic’ American Eagle commercial, which some critics condemn as promoting ...

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