Amazon Prime Day officially got underway Tuesday, with the summer sales event slated to last through July 11. Competitors Target and Walmart are also holding multi-day sales events.

In one corner is Amazon Prime Day. Amazon will run four days of sales, starting on July 8 and running through July 11. In the other corner is Walmart Deals. This event also starts on July 8 but, unlike Amazon, it will go through July 13, giving shoppers two extra days of deals.

Walmart’s counter-sale is here and it’s packed with Prime Day-worthy deals. These are the ones to know. Take advantage of discounts on tech, beauty and skin care, school supplies and more from ...

The Sony A7 III is $1380 from Walmart on this anti-Prime deal and is a huge $118 cheaper than Amazon!

Walmart's alternative Prime Day deals just dropped with deals like a $20 Sam's Club membership, a $59 iced coffee maker and much more.