Victory against ad fraud involves combining as many approaches as possible. Yes, integrating several fraud detection tools is ...

In Bodenburg v. Apple, Inc., the U.S. Court of Appeals for the Ninth Circuit provided companies facing false advertising class actions with a significant tool to defeat those claims – the ...

Laws against false or deceptive advertising require an intent to deceive on the part of the advertiser. If a company can demonstrate that an advertised price was simply a mistake, then it's not ...

Amazon's advertising business hit another milestone in Q2 2025, capturing 9.36% of the company's total revenue – the highest ...

Some small companies use celebrities in advertising to position their brands. Product positioning is placing a company's products in the best possible light in the minds of a target group. For ...

The marketing push comes after Musk has repeatedly criticized (and filed legal action against) OpenAI for its plan to launch ...

Snapchat, WPP Media and Lumen release a landmark study revealing that real attention is the most powerful driver of digital ...

Washington’s sales tax on advertising services takes effect October 1, 2025, and comes in two forms: a tax on digital ...

The Advertising Regulatory Board investigates a complaint against Ster-Kinekor's Morvies Club advertisement, which allegedly ...

Nassau County celebrated the 25th anniversary of a local law firm’s historic win that killed tobacco advertising, secured ...