Exclusive: Top execs explain Apple’s chip philosophy: ‘We are not a merchant silicon company, trying to leave nothing on the table’
No other platform can touch our power performance per watt. That’s the tangible benefit to users,’ Tom Boger, Vice President ...
Apple MacBook Pro 2024: The powerhouse laptop is as impressive as ever, but for pros only.
Apple's latest MacBook Pro is a powerhouse of a laptop for professionals and prosumers. But if you're just looking for ...
M4 MacBook Pro — 5 reasons to buy and 2 reasons to skip
The biggest reason to upgrade to the MacBook Pro M4 is the performance. This machine gets the newest M4 chip that is based on ...
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The incredible M4 Macs create Apple’s biggest challenge yet
The recent M4 Mac release shows that a simple chip upgrade isn't going to be enough to make users invest in a new Mac.
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Apple silicon speed test: Here’s every iPhone, iPad, and Mac processor compared
Macworld At the heart of every Apple device is an Apple processor. Apple has been using its own chips in its iPhones and ...
INSANE M4 Max MacBook Pro Speed! This MacBook Pro Changes EVERYTHING
The M4 Max MacBook Pro heralds a new chapter in computing, boasting an array of powerful upgrades that redefine performance ...
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MacBook Pro M4 review: 14-inch and 16-inch models that set the bar high
The MacBook Pro M4 is the latest generation of a very well-oiled machine ... offering fanless designs that outclassed the ...
Review: The fastest of the M4 MacBook Pros might be the least interesting one
The M4's single-core performance is between 14 and 21 percent faster than the M3s in our tests, and tests that use all the ...
Apple on track for first complete Mac lineup update in over a decade
When Apple introduced the M1, it left out the Mac Pro, and the M2 update skipped the iMac. This staggered update pattern isn’t new for the Cupertino-giant—it’s a trend that predates the M-series chips ...
Apple will likely be updating every Mac with M4, which hasn’t happened in over a decade
Seemingly, for the first time in forever, Apple will be updating every single Mac with an M4 chip, presuming rumors hold ...
The performance downgrade made to the M4 Pro that no one is talking about
I’ve spent this whole week testing the new M4 chip, specifically the M4 Pro in both the Mac mini and 16-inch MacBook Pro. They are fantastic, impressive chips, but in my testing, I noticed something ...
2026 could see an all-new MacBook Pro chassis
Apple will update the current MacBook Pro again in 2025, but those waiting for a significant redesign may have to wait a ...