Get your business’ marketing content prepared for the month of June, with our roundup of dates to note… 1st-30th: Pride Month ...

Pret A Manger has teamed up with Shoreditch Nails to offer manicures that match customers' summer iced drinks of choice.

The muted purple hue has taken over the nail scene for spring/summer 2025. Check out how to incorporate the shade in our ...

Scratch  columnist & beauty business and mindset coach,  Zaara King , shares advice for taking your next career step… Do you ...

Andover-based nail artist & educator, Jo Bennett , opens up about feeling her lowest after having twins... When I was a new ...

Whether your skills focus is natural nailcare, premium pedis or portrait painting, Scratch investigates the importance of ...

A nail style that never loses popularity is the French manicure, but as a service, it often terrifies nail techs. There are many ways to achieve French tips and with practice, you will find a way that ...

Whether your skills focus is natural nailcare, premium pedis or portrait painting, Scratch investigates the importance of identifying and capitalising on your expertise… What is a niche? ‘Niche’ is a ...