Indian celebrity-backed fashion brands struggle due to lack of clear brand identity, inconsistent quality, and market ...

After a five-year hiatus, Shein returns to India in partnership with Reliance Retail Ventures. The localized platform ensures ...

The mobile apps of fast-fashion retailer Shein and Alibaba Group Holding's Taobao marketplace and Youku video-streaming ...

NakhreWaali, the D2C fashion accessory brand known for its handcrafted statement pieces, has been acquired by TAMASQ, which operates in the sustainable fashion space with a focus on handcrafted Indian ...

After kicking off with a successful show in Gurugram, Blenders Pride Fashion Tour transformed Chandigarh into a pulsating ...

Shein's re-entry to the Indian market comes with strict terms, which include saving all data within the country.

Kanye West and Bianca Censori stirred controversy at the Grammys for provocative dressing. But it wasn't the first time the ...

Indian contemporary label Lovebirds recently celebrated its 10th anniversary, a significant milestone in its journey of ...

Shark Tank India to present our brand was a defining moment in our journey. We’re here to prove that a brand from India can ...

Marking a major achievement for India’s digital creator community, fashion influencer Ritvi Shah has been exclusively ...

The latest episode of Shark Tank India 4 witnessed two exciting pitches—Burger Bae, a thriving D2C clothing brand, and Boba Bhai, a GenZ-focused food startup.

Founded in China in 2012 and later headquartered in Singapore, Shein offers a vast selection of low-priced Western clothes.