Many famous logos use bespoke fonts, which allow a brand to ensure a distinct visual asset. But while these are sometimes ...

this new PARAMOUNT logo won’t stick around for long It does seem like Pentagram put a good bit of thought into this, coming ...

The firm hired to create the new campaign worked with an Indigenous artist, creating what tourism officials said would communicate all that Arizona has to offer. John Pierce, ASU marketing professor, ...

Royal Caribbean, the world's largest cruise line, has updated their logo to give it a more modern look. Royal Caribbean is ...

The Bed Bath & Beyond brand—once the most powerful in its namesake categories—is going to be popping up in some unexpected ...

Palisade Bio is fortifying its brand image. The California-based biotech on Monday unveiled a new logo and website design, ...

Alexandre Mattiussi is excitedly showing me around the offices of his brand Ami Paris, a classical space overlooking the ...

What strategic purpose did it serve? And what effect is it likely to have on the various conflicts in the region?

Days after the Duchess of Sussex suffered another trademark blunder, the US Patent and Trademark Office has denied her latest application because of her brand’s logo. The USPTO called attention ...

The original version of the logo was created by the son of the one of the brand's founders, who actually originally intended ...

Gold Apollo said Hungary-based BAC was licensed to use its brand in certain regions, as the militant group Hezbollah said there would be a “severe reckoning” over the blasts.

Major League Baseball on Friday announced a new multiyear international partnership with European workwear leader STRAUSS ...