Do we spot a bit of a rivalry brewing between Converse and New Balance? Here's the 411. On Wednesday night, shortly after the ...

He is also set to earn another one of the biggest honors that can be bestowed upon a basketball player: his own signature shoe. Gilgeous-Alexander first signed with Converse back in 2020 ...

A natural progression since assuming the role of creative director of Converse Basketball in 2024, Gilgeous-Alexander has been instrumental in every facet of his signature logo and shoe design ...

That was affirmed last April, when he was named Creative Director of Converse Basketball. He spent the time since then innovating and sketching — first his logo, and now his very own shoe. " ...

Throughout NBA history, one of basketball's best marketing tools has been its star player's shoes. Dating back to the Converse weapon and an ad campaign which features dozens of NBA icons rapping ...

Oklahoma City Thunder star Shai Gilgeous-Alexander has launched his signature footwear in partnership with Converse ...

The Canadian guard is leading the NBA's MVP ladder, has his team sitting with the best record in the league and introduced his first signature shoe ... Converse, once the biggest name in ...

The SHAI 001, his first design as the creative director of the basketball ... shoe looks amazing with it all.” This weekend, the ‘butter’ colourway will debut for the public at the at ...

Chris Paul's son, Chris Paull II, showcased Shai Gilgeous-Alexander's new signature shoes on Instagram. Shai signed with Converse in 2020 as their model for their basketball shoes. In 2024 ...

Sure, basketball was always on the ... but I think the shoe looks amazing with it all.” This weekend, the ‘butter’ colourway will debut for the public at the at Converse’s “SHAI 001 STUDIO” in San ...