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Xbox continues its push beyond consoles
Every Device Is an Xbox? Microsoft Ads Push a Less Console-Focused Future
Video game purists may not like it, but
Microsoft
is doubling down on its push to expand the
Xbox
business to devices outside of traditional consoles, including smart TVs, phones, and PCs. This is possible because of
Microsoft
's investment in cloud gaming ...
Xbox continues its push beyond consoles with new ad campaign
In recent months Microsoft has been referring to this internally as “ Xbox Everywhere ,” as it increasingly looks at bringing more Xbox games to PlayStation, Switch, and other platforms and devices. Microsoft has also been using “no console required” messaging for its Xbox TV app for Samsung TVs and Amazon’s Fire TV sticks earlier this year.
New Xbox Campaign Confirms Microsoft’s Console Plans
In a new ad campaign, Microsoft claims that anything that can access Game Pass should be considered an Xbox now.
Xbox, Phil Spencer
Phil Spencer says Microsoft will release more Xbox games on other platforms - "I do not see sort of red lines in our portfolio that say ‘thou must not'"
Xbox
boss Phil Spencer says he is pleased with
Microsoft
's multiplatform push Spencer says there are no "red lines" when it comes to releasing more
Xbox
games on other platforms Spencer thinks "the ball is moving in the right direction"
Microsoft
's gaming ...
Xbox Head Phil Spencer Won’t Rule Out Halo on PS5
Xbox boss Phil Spencer has left the door open for a possible Halo game to release on PlayStation 5, noting that there are now "red lines."
‘No Red Lines’ For Xbox Games On Other Platforms, Says Phil Spencer
Things are changing fast at Xbox as it continues its march toward becoming what is essentially a third party publisher…that also makes hardware.
Android Police
10m
Xbox boss confirms a handheld console is in the works
Please verify your email address. For anyone paying close attention to the growing handheld gaming field, you may have seen a ...
ExtremeTech
10m
Xbox Boss Throws Shade at PS5 Pro Price
The Xbox boss mentioned that Microsoft is still "spending a lot of time absorbing Activision Blizzard employees," meaning it ...
Rolling Stone
22h
Xbox CEO Says There Will ‘Definitely’ Be Future Consoles
Many have declared that the “console wars” are over, referring to the old nomenclature for the rivalry between companies like Nintendo, Sony, and
Microsoft
that swept up much of the internet ...
GameSpot
5h
New Xbox Campaign Reminds People Xbox Is More Than Just The Console
Ahead of the holiday season, and presumably to help drive sign-ups to Game Pass,
Microsoft
has rolled out a new ad campaign ...
5h
Xbox partners with unlikely companies to show you (almost) everything is an Xbox
Microsoft has launched a new marketing campaign, with a focus on showing all the different devices that can be used an Xbox ...
9h
This Has Never Happened Before: Microsoft Is Slashing The Prices Of Xbox Gift Cards Right Before Christmas
Prime members in the United States can take advantage of a 10% discount on all Xbox gift cards available on Amazon. This ...
TechSpot
15h
Microsoft confirms it's working on a handheld, but it's years away
In brief:
Xbox
boss Phil Spencer has repeatedly floated the prospect of
Microsoft
-branded portable gaming hardware over ...
1d
on MSN
"We think about the Xbox platform as the Xbox console, PC and cloud. We want them to be Play Anywhere." Microsoft strives to bring more Windows PC games to Xbox …
Xbox lead and Microsoft Gaming CEO Phil Spencer recently talked about the company's commitment to multiplatform releases ...
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