Longtime TV and radio personality Alvin Sams, fondly known as "Big Al Sams," has died, Good Day Sacramento reported Tuesday. He was 55. Sams was a part of Northern California media for more than 25 years,

Big Al Sams, the popular Sacramento radio disc jockey and TV personality considered by colleagues an ambassador to the city, has died. Sams, 55, celebrated a birthday in December. Alvin Sams was a prominent presence on Sacramento’s airwaves on KHYL-FM V101.