Apple executives are keeping silent about future Apple Intelligence plans, but a new rumor suggests the 2026 release of contextual Siri is just the start on a road to chatbots and always-on assistants.

What follows is all reckless speculation—you’ve been warned. But maybe Apple sees all this irritation, and maybe the reason why they’re so “ late to the AI party ” is because they’re looking at the AI belief bell curve—which I doubt, because it’s something I just made up.

Apple’s big developer summit is a Silicon Valley institution. The company has been hosting it every year since 1983, and in more recent years the events have become a fixture of the tech hype machine — a chance for Apple to show off its latest software to investors and the folks who build apps for those products.

Apple took a measured approach to AI at WWDC. A new research paper suggests the company is skeptical about some recent AI advances too.

Apple Inc., long the envy of its Silicon Valley peers, is now facing one of the most trying times of the post-Steve Jobs era.

Apple Intelligence was designed to leverage things that generative AI already does well, like text and image generation, to improve upon existing features.

The researchers examined what they call "large reasoning models" (LRMs), which attempt to simulate a logical reasoning process by producing a deliberative text output sometimes called " chain-of-thought reasoning" that ostensibly assists with solving problems in a step-by-step fashion.

Apple announced on Monday a slew of artificial intelligence features including opening up Apple Intelligence's underlying technology in a modest update of its software and services as it lays the groundwork for future advances.

Apple’s AI rollout has been rocky, from Siri delays to underwhelming Apple Intelligence features. WSJ’s Joanna Stern sits down with software chief Craig Federighi and marketing head Greg Joswiak to talk about the future of AI at Apple—and what the heck happened to that smarter Siri.

I recently wrote about how Apple’s lagging AI technology might impact its device and OS market share. But as I sat at the company’s headquarters in Cupertino and listened to the WWDC keynote, I came to the opposite conclusion.