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Barbie, Mattel and OpenAI

· 1d · on MSN

OpenAI and Barbie-maker Mattel team up to bring generative AI to toymaking, other products

Barbie-maker Mattel and OpenAI have teamed up to bring generative AI to the toymaking and ever-expanding pipeline of IP repackaging.

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· 13h · on MSN

Barbie maker Mattel partners with OpenAI to launch AI-powered toys in 2025

Mattel partners with OpenAI to bring AI to Barbie, Hot Wheels and more

1d

Barbie's about to get a brain — and it's powered by OpenAI

Barbie's going AI. Mattel, the company behind Barbie and Hot Wheels, is teaming up with OpenAI to build AI-powered toys.

1don MSN

Mattel Inks Deal With OpenAI For Fan Experiences

The partnership will see AI products brought to develop and bolster fan engagement, including potentially with attractions ...

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